Atomic

Integrating the most advanced designs with the finest materials including Fuji components and performance focused full graphite blanks. For ultimat...

During summer cicadas swarm and their sweet song heralds the start of surface fishing. The Atomic Cicada has been designed to mimic a stricken cic...

 The Atomic Crank is a staple for serious lure fishermen chasing bream, bass and most estuary species. Combined with the internal rattle, it attra...

From glassy conditions to a moderate ripple on the surface, this lure will have it covered. The lures shape and weight aids casting. It effortlessl...

The Pop 50 casts like a bullet and is designed as a subtle popper. The down facing cup encourages a subtle bloop when used with a traditional poppe...

Atomic has released a new model in their popper range. The Atomic Hardz Pop 75mm is perfect for larger species such as bream, whiting, flathead, b...

The all new Atomic Shiner is a range of lures designed with a tight wobble and roll action. There are a variety of sizes in this style from 45mm t...

The all new Atomic Shiner is a range of lures designed with a tight wobble and roll action. There are a variety of sizes in this style from 45mm t...

The all new Atomic Shiner is a range of lures designed with a tight wobble and roll action. There are a variety of sizes in this style from 45mm t...

The Atomic Slappa is a classic surface crawler design designed to make a maximum sized disturbance on the water. It is 90 mm long and has large al...

The Slim Twitcher is an innovative shaped casting lure suitable for bluewater and even impoundment use. This is a classic jerk bait. The lure com...

With its variable action paddle tail this bait can be fished at a variety of retrieve speeds. This imitation minnow bait is ideal for a wide rang...

What plastic range wouldn't need a prawn imitation and the Atomic Plazos Prong is a unique shape designed right here in Australia. Available in a...